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Our Origin Story

The story starts with the purchase of a boat. Not just any boat. This boat was special. She had a name, and that name was Ol' Blue...

The story lives on when we make Ol' Blue your go-to baits. We expect our hand-poured, durable, and unique baits will give you an unfair advantage out there.

We are Tim and Kelly. We own Ol' Blue Tackle, and we want Ol' Blue to become your go-to baits! Our durable, hand poured baits are made right here in the U.S.A.


Our color design, selections, and quality are something we take pride in, and our customers see the results of our hard work every time their rod bends.

We take pride in our community, and ensure that we are always there for them, especially when it comes to getting new people fishing and passionate about the outdoors. Every new angler we can foster is one more person protecting our waters and keeping sustainability top of mind.

We envision a day where Ol' Blue becomes a commonplace name amongst anglers, and the only way to achieve that is to continue to make great baits, support the fishing community, and to do the right thing. We know it's a lot of work, and we appreciate every customer we can serve.

Let Ol' Blue become your go-to baits!

See you on the water,

Tim and Kelly

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